Myamoon

Sterling-Silver Jewellery from a Tallinn Mother-and-Daughter Studio.

MyaMoon is a small Estonian jewellery brand founded in 2014 by Mya Kollo and Anu Lõhmus, a mother and daughter who turned twenty-five years of accumulated craft experience on one side and a long-standing passion for jewellery design on the other into a properly serious sterling-silver studio. Mya gave the brand its name; Anu brought the bench skills, the technical execution, and the precise hand that distinguishes considered jewellery-making from the more usual fashion-jewellery output. The trademark has been formally registered in the European Union since 2015, with individual designs lodged in the EU's Community Designs register — which is the kind of small operational detail most marketing-led jewellery brands don't bother with, and that signals a brand approaching its work as design rather than as decoration.

The range is organised into three editorial lines: Classy Basics (the everyday workhorse pieces), Minimalist (geometric, pared-back, the most editorially distinct end of the catalogue), and Designer (limited-edition, more sculpturally ambitious work). Materials are 925 sterling silver throughout, set with carefully chosen gemstones — moonstone, topaz, amethyst, onyx — picked for both colour and the quieter symbolic associations gemstones still carry. The design philosophy is the strict-Nordic one: nothing redundant, everything reduced to clean geometric form, the wearer's face given primacy over the piece. The result is jewellery that earns the words "timeless" and "elegant" rather than just claiming them — pieces that work with jeans, with formalwear, and with the quiet majority of the wardrobe in between.

For more pieces from independent makers, browse our Jewellery Artisans collection or explore our wider Jewelry edit. Discover complementary makers in our Baltic Brands selection, find considered presents in our Gifts for Her edit, and explore values-led picks via Shop by Purpose.